Privacy Policy

Privacy Policy

1. Information on the collection of personal data

1.1 Personal Data

Herein, we provide insights into the handling of personal data during your interaction with our website. Personal data encompasses all information that can be attributed to you personally, such as your name, address, email addresses, and user behavior. Through this disclosure, we aim to elucidate our data processing procedures while adhering to our legal obligations, notably under the EU General Data Protection Regulation (GDPR).

2. Handling of Personal Data During Website Visits

When you visit our website for informational purposes, which entails browsing without registration or providing additional information, we process the personal data transmitted by your browser to our server. The data outlined below is technically essential for us to render our website to you, ensuring its stability and security, and therefore necessitates processing on our part. The legal foundation for this is stipulated in Art. 6 (1) f of the GDPR:

(A) IP address

(B) Date and time of the request

(D) Amount of data transmitted in each instance

(E) Browser type

Additional Website Functions and Offerings

3.1 Comprehensive Overview of Various Services

Apart from the purely informational aspect of our website, we provide diverse services for your utilization, such as registering an account or purchasing goods. We also employ additional functionalities to streamline sales processes, like selecting payment methods, and to analyze or promote our offerings, as elaborated in Sections 4 and 5 below. To access these services, you may be required to furnish supplementary personal data, or we may process additional data essential for service provision. The principles of data processing delineated here are applicable to all the aforementioned purposes.

3.2 Utilization of External Service Providers

At times, we engage external service providers to handle your data, such as payment service providers or shipping companies (refer to Sections 5 and 6 below for more details). These service providers are meticulously chosen, adhere to our directives, and undergo regular oversight.

3.3 Further Engagement with Third Parties

Moreover, we might disclose your personal data to third parties not previously mentioned in this privacy policy if we extend participation in promotions, competitions, contract finalizations, or similar services in collaboration with partners. Depending on the service, partners may autonomously collect your data. Detailed information will be provided either during data submission or in the description of respective offers.

3.4 Third Parties Outside the EEA

Should our service providers or partners operate from countries beyond the European Economic Area (EEA), we shall apprise you of the implications in the offer description.

Handling of Personal Data During Contact or Account Registration

When you reach out to us via email or through a contact form, the information provided (such as your email address, name, and telephone number if applicable) is stored by us to address your inquiries. Upon registering a customer account, we solely gather the data voluntarily disclosed by you. This information may encompass:

(A) First and last names, along with your title or chosen username

(B) Login credentials: your email address and a self-selected password

(D) Any additional personal or interest-related information you opt to share with us.

Handling of Personal Data During Purchase Transactions

5.1 Purchase Information

When you make a purchase from our online store, we collect pertinent shopping data. This may encompass the following details, contingent on the purchase type and processing status:

(A) Specifics of purchased items (name, price, model, etc.)

(B) Order number

(D) Delivery and payment status, e.g., “completed” or “dispatched”

(E) Correspondence and messages related to purchases (e.g., complaints and customer service inquiries)

(F) Return status, e.g., “ongoing”

(G) Details regarding involved service providers (e.g., shipment numbers of parcel services)

5.2 Payment Information

We provide various payment methods, notably [credit card], [PayPal]. Payment details shared by you are collected to facilitate payment execution. Further payment details are received from external payment service providers and credit agencies, with whom we collaborate for payment processing and credit assessments. We only disclose information necessary for payment processing to our payment service providers.

Payment details may include:

(A) Billing addresses

(B) Preferred payment method

(D) Credit card details

Additionally, payment details encompass other information directly relevant to payment processing and credit verification. This includes identifiers used by external payment service providers for identification, such as your PayPal ID if utilizing PayPal for payment.

5.3 Transfer of Data to Collection Service Providers

Should outstanding invoices remain unsettled despite repeated reminders, we may transmit requisite data to engage a collection service provider for debt recovery purposes. Alternatively, we may opt to sell the debt to a collection service provider, empowering them to pursue claims in their own capacity. The agencies entrusted with collection services are as follows [Please provide details of the debt collection service provider you collaborate with, or delete this paragraph if not applicable].

Legal Basis: Data transfer within fiduciary collection services operates under the legal framework of Article 6 (1) b GDPR, while data transfer within debt selling is grounded on Article 6 (1) f GDPR.

Cookie Usage and Tracking Technologies

6.1 General Overview of Cookies

We may employ cookies, tags, web pixels, and similar technologies to automatically gather information on our Services. These are code snippets enabling our technology partners to collect non-identifying information. Should the law necessitate, we will seek your consent before using cookies or similar tracking technologies. Below, we outline our cookie usage and your control options for advertising-related purposes. Unless they are Strictly Necessary Cookies or you opt-in via our cookie banner or consent manager, we do not use cookies or tracking technologies processing your personal data. You can withdraw consent or update preferences anytime by clicking the “Manage Cookies” link in our website footer.

6.2 Cookies

Cookies, small web files, transferred to your device’s hard drive via your web browser, allow our system to recognize and retain certain information.

Primarily, we use first-party and third-party cookies for:

Ensuring proper functionality of our Services
Providing secure browsing experiences
Collecting passive usage data
Analyzing interactions with marketing campaigns
Enhancing our Services based on user preferences

Our cookie types include:

Strictly Necessary Cookies: Essential for Service functionality; cannot be disabled.
Functional Cookies: Customize Services based on user choices; can be disabled.
Performance or Analytic Cookies: Collect usage data for Service enhancement; can be disabled.
Advertising or Targeting Cookies: Personalize ads based on user interests; can be disabled.

6.3 Managing Your Choices

You can control browser cookies via settings. Most browsers' 'Help' feature guides on:

Preventing new cookie acceptance
Receiving notifications upon new cookie receipt
Blocking cookies and tracking
Viewing cookie expiration

Blocking all cookies may require manual preference adjustments per site visit, affecting some features’ functionality.

6.4 Web Pixels

Conversion pixels gauge marketing campaign or Service goal success by triggering code lines when specific actions occur (e.g., page visit upon service subscription completion).

6.5 Analytics

Third-party service providers monitor and analyze Service usage, such as Google Analytics. Google Analytics Opt-out Browser Add-on lets you prevent data collection and use.

6.6 Behavioral Remarketing

Remarketing services target users on third-party sites post-Service visit. Tools like Google Ads, Bing Ads, and Facebook Ads offer opt-out options and data protection measures.

6.7 Other Tracking Technologies

Tracking Technologies like Java scripts, entity tags, and HTML5 local storage collect data for site improvement and performance enhancement.

6.8 Do Not Track

Our site does not currently process or respond to “Do Not Track” signals due to the lack of uniform standards.

6.9 Location Information

You can disable location services on your device or deny site access to location information through relevant device or browser settings.

Data Transfer to Third Parties

7.1 Compliance with Legal Regulations

We only share your data when permitted by German or European law. Our collaborations extend to various service providers, including customer service, technical support, and logistics companies like [Please insert logistics company name]. These providers handle your data strictly under specified conditions, accessing it only as necessary for service provision. When you make purchases through partners, we share specific shopping data (e.g., name, delivery address) to facilitate order fulfillment.

7.2 Group Affiliates [Delete if not applicable]

Our operations involve shared systems and technologies within the [Please insert group name] group. Entities within our group access your data to fulfill contractual obligations or perform functions within the group.

7.3 Technical Service Providers

We engage technical service providers, such as [Please fill in the technical service provider], to support our services. If they process your data outside the EU, we ensure they maintain data protection standards equivalent to EU regulations.

7.4 Payment Services and Credit Agencies

We offer multiple payment options, necessitating data transfer to payment service providers. Please refer to their privacy policies for detailed information:

(A) [Insert partner payment service provider and link to its privacy policy]

Credit checks are conducted by [Insert name of credit reporting agency]. Their privacy policy is available [Insert link to the agency's privacy policy].

7.5 Shipping Partners

(A) External shipping companies like [Insert logistics service provider] handle order deliveries and receive the following data:

(B) Your name (C) Delivery address (D) Post number (if applicable, for DHL packing station deliveries) (E) Email address (if the shipping company notifies you of delivery dates)

7.6 Authorities and Legal Obligations

We may share your data with authorities or third parties when mandated by official or court orders or for legal proceedings.

Data Retention and Deletion

We retain your personal data for the duration necessary to fulfill the purposes outlined in this Privacy Notice, especially to meet contractual and legal obligations. Additionally, we may retain your data if permitted by law for specific purposes, including defense against legal claims.

Upon closure of your customer account, we will delete all stored data concerning you. If complete deletion is not feasible or necessary due to legal requirements, the relevant data will be blocked from further processing. Technical and organizational measures are implemented to restrict access to blocked data, ensuring limited accessibility for authorized personnel and specific purposes (e.g., during tax audits).

Data blocking occurs under the following circumstances:

(A) Order and payment details, among other information, are subject to various legal retention obligations outlined in the Commercial Code and Tax Code. Legal mandates require us to retain such data for tax and financial audits for up to ten years before final deletion.

(B) Even if data is not legally bound to retention obligations, we may opt for initial blocking in cases permitted by law. This applies especially when data might be necessary for ongoing contractual processing, litigation, or legal defense (e.g., in case of complaints). Duration of blocking aligns with legal limitation periods. Upon expiration of relevant limitation periods, data will be permanently deleted.

Deletion may be waived if allowed by law, particularly when data is anonymous or pseudonymous. In such cases, deletion could impede scientific research or statistical processing.

Protection of Personal Data

We employ a combination of technical and organizational measures to safeguard our systems. For your orders and customer login, we ensure the secure transmission of your personal data through SSL encryption (Secure Socket Layer).

10. Your Rights

10.1 Rights Against Us as Data Controller

You have specific rights against us as the data controller regarding your personal data:

(A) Right to Information, (B) Right of Rectification or Erasure, (C) Right to Restriction of Processing, (D) Right to Object to Processing, (E) Right to Data Portability, (F) Right to Withdraw Consent (if consent is the basis for data processing).

10.2 Information Requests

To ensure the confidentiality of your data during information requests, please provide sufficient proof of identity along with your request.

10.3 Withdrawal of Consent

If you have previously given consent for data processing, you can revoke it at any time. Revoking consent does not affect the legality of processing before your revocation.

10.4 Objection to Processing Based on Balancing of Interests

(A) If we process your data based on a balancing of interests, you can object if the processing is unnecessary, especially for contractual obligations. When objecting, please provide reasons. We will review and either cease or adjust the processing, or provide compelling legitimate grounds for continuation.

(B) You can also object to processing for advertising and data analysis purposes anytime. To object to advertising, please contact us using the provided details.

You also have the right to lodge a complaint with a data protection authority regarding our data processing activities. The competent authority depends on the data controller's location, but you can contact any EU member state authority, particularly where you reside, and they will forward your complaint to the relevant authority.

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Privacy Policy